World Book Day is a celebration of all things books! Celebrated in over 100 countries worldwide, this will be the 20th World Book Day. According to the World Book Day website, the overarching aim of this celebration of books is to encourage children to read.1


Encouraging children and adults alike to read is a great cause. Booktrust, the UK’s largest reading charity, says that research shows people who read books are significantly more likely to be happy and content with their life. Additionally, those who as children were read to and encouraged to read are significantly more likely to read as adults, both to themselves and to their own children.2

Booktrust commissioned an independent research company to investigate the reading habits and attitudes of 1,500 adults in the UK in 2013. In its report, 76% of interviewees said that reading improves their life, and the same number said it helps to make them feel good.2 However, 18% of respondents said they never read physical books, while 71% never read e-books.2 A third of respondents said they often start a book and get bored, and nearly half of respondents said they prefer TV and DVDs to reading.2

As part of Synergy Vision’s 10-year anniversary, we are taking part in a number of challenges throughout 2017 to raise £10,000 for charity. To celebrate this milestone, we are also taking part in a number of activities, including a book club. During our book challenge, we are reading one book a month, suggested by each book club member. Everyone has put forward their favourite books, which we will discuss at the end of each month.

A snapshot of our book club list includes ‘The Hundred Year Old Man Who Climbed Out the Window and Disappeared’ by Jonas Jonasson, ‘The Immortal Life of Henrietta Lacks’ by Rebecca Skloot, and ‘A Wild Sheep Chase’ by Haruki Murakami.

As an avid reader myself, I think the book club is a great way to share your favourite books with colleagues, and provides everyone involved with a lovely and diverse list of books to read.

The World Book Day has great initiatives to encourage children and young people to read. As part of the celebration, they offer to send book vouchers to children and young people, which can be exchanged at local booksellers for a free book from a list of ten. As if you need a better reason to get reading!

To find out more, visit the World Book Day website at:

References: 1. World Book Day website. Available at: Last accessed: February 2017; 2. Booktrust Reading Habits Survey 2013. Available at: Last accessed: February 2017.